Ideal Practice
How do I find clients I actually enjoy? How do I make more money without feeling guilty? Can I run a private practice and still have a life? These are just some of the questions long time psychotherapist, group practice founder, and serial entrepreneur Wendy Pitts Reeves tackles each week on The Ideal Practice Podcast.Here, you’ll learn how to create your version of an Ideal Practice that serves you as well as you serve your clients. Learn how to think like a marketer, attract clients you love, get paid well for what you do, and have a life. We’ll talk about the power of intention, the energy of money, and how to banish imposter syndrome for good. In short, we’ll dive deep into what it takes to develop a healthy business that is profitable, impactful, and - can we say this? - enjoyable.When healers stand in their power, make peace with profit, and honor the difference they make in the lives of others, they can change an entire industry.With a mix of interviews, special guests and solo shows from Wendy, you won’t want to miss a minute of this. New episodes every Tuesday. So hit subscribe, and get ready to change your life.
Episodes
175 episodes
Advice I'd Give My Younger Self About Starting a Private Practice Today | IP175
In this episode, I’m taking time to look back at what I wish I’d known when I started my private practice as a young therapist in the early 90s. (SO many things, y’all.😑)Back then, I was juggling a toddler, a full-time ...
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Episode 175
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27:35
Having Clear Money Conversations with Your Clients Will Help Them. Here's How. | IP 174
Listen. I get it. Money can be one of the hardest things to talk about — especially for therapists, healers, and wellness professionals who pour their hearts 💟 into their work.That’s why I’m bringing back one of the best epis...
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Episode 174
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25:26
Feeling Grateful: Why I Still Believe in Private Practice | IP 173
This week, I’m sharing a quick Thanksgiving-week reflection on why I still believe in private practice, even when the work feels hard… along with a simple exercise to help you reconnect with the good stuff in all of this.(If you e...
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Episode 173
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24:59
DOING THINGS YOUR WAY: The HEART of an IDEAL PRACTICE | IP 172
If you’ve ever found yourself feeling exhausted, under-appreciated, and wondering if private practice is really worth it, this episode is for you.In this replay of one of our classics, I’m going back to one of the very first conve...
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Episode 172
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36:27
Behind the Mic — Introducing a Seasonal Shift, and Creative Plans for Next Year | IP 171
Seasons change — and so does the rhythm of our work.In today’s short “Behind the Mic” reflection, I want to tell you a little about why things on the Ideal Practice podcast might sound a little different for a wh...
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Episode 171
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17:06
Joe Sanok: A Story of Business Success, True Worth and Personal Evolution | IP 170
Hey everyone! You’re in for a treat and a half today! 😍On the podcast this week, I sat down with the one and only Joe Sanok, popular founder of Practice of the Practice and host of one of the most successful, longest-runnin...
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Episode 170
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1:03:10
From Wimpy to Wow: How to Transform Your Psychology Today Profile With Aaron Price | IP 169
Okay, let’s talk about this, folks.I know a lot of us break out in hives at the mere thought of marketing. 😜And yet - some of the most talented healers I know sit with open appointment slots while people who need their help are sc...
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Episode 169
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1:24:31
Marina Gee | Why Your Story Matters More Than Your Credentials | IP 166
Ever feel like you're screaming into a void when it comes to marketing your practice? 😵If so, you're going to love what I have for you today, because I'm talking with the brilliant Marina Gee about something that could completely ...
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Episode 166
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1:10:18
7 Billing Companies Later: What I've Learned That You May Need to Know. | IP 167
Hey there everyone, Have you ever hired someone to handle your insurance billing, only to have it turn into a total mess? Maybe even a nightmare? 😵💫If so, you're not alone in that! Today, I’ve shared with you the...
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Episode 167
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25:12
Carla Titus | Stop Working for Free: How to Pay Yourself a Real Salary | IP 168
Buckle up, y’all, because we’re getting into one of the most critical (and most avoided!) topics in private practice ownership … paying yourself an actual salary.I'm talking with the brilliant Carla Titus, a fracti...
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Episode 168
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1:17:18
Jeremy Zug | What If Insurance Billing Wasn’t So Hard? A Helpful Conversation... | IP 165
I’m so excited about today’s conversation, guys, which is a weird thing to say about … insurance. 😵💫Today’s guest, Jeremy Zug from Practice Solutions, lives and breathes mental health billing (yes, that's a thing!).&nb...
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Episode 165
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1:22:43
Blogging, Video or Podcasting: Which Outreach Strategy is Right for You? | IP 164
Hey there, everyone!A common question I get from practice owners is: “What kind of content should I be creating to market my practice?” Should you be blogging? Doing video? Starting a podcast?I get it. The op...
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Episode 164
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50:59
Michelle Knox | I've Got a Great Logo - Does That Mean I've Got a Great Brand? | IP 163
Today, I'm talking with the truly talented Michelle Knox, a brand strategist and designer who has become not only one of my closest friends, but also one of my most trusted advisors over the years. Michelle helps women ent...
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Episode 163
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1:16:06
Railey Molinario | Relationship Intelligence, and Why You Must Trust Your Self | IP 162
Are you a relationship expert in one way or another?Feel like that’s something you have a pretty good handle on?As healers - especially therapists - we often consider ourselves experts on what it takes to develop healthy relations...
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Episode 162
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1:13:17
Real Talk: How to Keep Your Practice Going When Life Gets Messy | IP 161
Hey there, everyone!Last week, I had a wonderful conversation with Gordon Brewer, host of The Practice of Therapy podcast, about how to keep your private practice going when your life is completely falling apart. It touched ...
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Episode 161
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37:22
Gordon Brewer | How Do You Serve Clients When You're Barely Surviving, Yourself? | IP 160
Today I’m sitting down with the ever-steady and ever helpful Gordon Brewer to talk about something we don't discuss nearly enough – how to keep your practice thriving when life gets really, really hard. 😓Gordon is the owner of <...
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Episode 160
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1:13:19
How Rosanne Carter Turned Burnout Into Her Biggest Business Asset | IP 159
Today, I’m excited to have the incredible Rosanne Carter joining us here on the podcast to talk about something that is near and dear to her heart: nervous system co-regulation and why understanding this concept could comple...
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Episode 159
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1:12:41
How a Simple Scheduling App Can Help You Run a Healthier Private Practice | IP 158
She was on the edge of burnout……getting sick more often, and having to cancel appointments with clients she loved - all because she’d lost any semblance of control over her calendar.Funny isn’t it? How easy it is for us to ...
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Episode 158
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50:25
The 3 Systems Every Practice Owner Needs: A Deep Dive With Ariana Refsdal | IP 157
Do you ever feel like your practice is held together by nothing more than rubber bands and band-aids? Feel like you're constantly putting out fires instead of actually growing the business you dreamed of? If this soun...
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Episode 157
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1:19:46
What? Therapy in a Wetsuit?!: A Fun (Inspiring!) Conversation With Gary Katz | IP 156
Today, we’re going to get out of the office, out of our heads, and back into our bodies, my friends. Woot! 🥳In this episode, I've brought back one of my favorite guests - the brave and oh-so-creative Gary Katz - for...
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Episode 156
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1:11:16
Time For a Mid-Year Check-In: A Simple Journaling Exercise to Help Plan Q3 | IP 155
Can you believe we're halfway through the year already? Yikes - that went fast. 😳So how are you doing with those big goals you set for your practice back at the start of the year? If you’re not sure, or...
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24:40
The Power of Getting Clients Out of the Office: My Secret Adventure Story | IP 154
Over the past few weeks, we’ve been talking about some of the more creative ways that some therapists are working with their clients.Because the truth is, I always love the sheer variety of different ways that we can serve our cli...
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Episode 154
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50:33
Julie Jerrolds | The Unique Power of Equine EMDR and a Creative Private Practice | IP 153
Today’s guest caught my attention when I got word about an experiential workshop she was hosting for therapists in our area. When I looked into it, I was struck by the way she’s grown her practice - managing to combine her skills and experience...
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Episode 159
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1:15:01
Social Media Marketing Stressing You Out? Berlyn Komar is Here to Help. | IP 152
I know that a lot of you feel overwhelmed by social media, so today, I've got something to share that's going to take a huge weight off your shoulders.I'm chatting with the lovely Berlyn Komar, founder of Planted Marketing and the Gre...
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Episode 152
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1:12:02
When Your Business Calls You Forward: How to Turn Courage to Confidence | IP 151
Growing a successful private practice takes a lot more than a nice office and some cool posts on Instagram or a brief profile in Psychology Today.It takes courage - and lots of it.There have been countless times when I kn...
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Episode 151
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41:38