Ideal Practice
Ideal Practice
Latest Episodes
Do You Really Want Your Marketing to Go Viral? A Fun Interview with Melissa Divaris Thompson | IP 217
What would happen if your marketing suddenly took off? Would you be ready for it?When therapist Melissa Divaris Thompson decided to give TikTok a try, she had no idea she'd eventually build an email list of more than 90,000 people...
5 Creative Touches to Help Your Private Practice Stand Out From the Crowd | IP 216
What if the marketing you're already doing could be more memorable, more personal, and maybe even a little more fun?Does that sound crazy?Maybe. But it's not. :)You don't have to become a social media...
Making Peace With Profit: How to Build a Practice That Supports Your Real Life | IP 215
What if one of the biggest things holding your private practice back isn't your clinical skill, your marketing, or even the economy? (I know - we can always blame things on the economy!)What if it's the fact that you get all tied...
The Client Experience IS Marketing: How to Stop Losing People Along the Way with Chanel Rose | IP 214
You work hard to help people find your practice.You build the website. Create the content. Go to those awkward networking coffees. Nurture referral relationships as best you can. Maybe you even show up on social media when you'd really r...
Selling as Service: 6 Steps to a (Much) Better Sales Conversation | IP 213
If the thought of "selling" in any way makes you a bit squirmy, you are SO not alone.Most therapists and helping professionals were never taught how to have a sales conversation of any kind. And in fact, if you're anything like ma...